Globally Recognized

Digital Institute of Hong Kong (DIHK) partners with Digital Marketing Institute in the United Kingdom to offer international programmes which are taught in over 50 countries around the world, certifying digital marketing professionals to a single standard than any other educators.

Locally Recognized

Digital Institute of Hong Kong (DIHK) Diploma programmes are undergoing the registration process in the Qualifications Framework and Continuing Education Fund by the government of HKSAR.

Google Recognized

The Google Certification programmes are recognized by Google, which condenses all the essential knowledge about Google AdWords, Analytics and Conversion Optimization into intensive modules.

Certified Lecturers

All of our instructors are qualified professionals who would share their expertise with real-world examples to teach you how to master the tools and concepts that will empower you to transform your organization.

Learn with us: professional digital marketing programmes

No matter you are a Newbie to digital marketing, a fresh graduate from college,
or an established marketer who needs to upskill in digital,
the Digital Institute of Hong Kong (DIHK) has the best professional education programmes to
support every stage of your marketing career.


The Digital Marketing Institute offers well-structured syllabuses of core learning set to all the learners across the 50 countries. No matter you study at local education partners or online through interactive Class Network, every student is tested against the same examination and certified to the same standard.

Google offers a wide range of comprehensive trainings and proof-of-proficiency tests, equipping the learners with knowledge and technique to make the best use of Google products. Upon becoming individually qualified, you would receive a certificate from Google.

June 2023

Saturday, 10 June 2023 - Sunday, 11 June 2023

08:00 AM - 01:00 PM (2 days)

  • $20,000.00 excl.

Sat 10 Jun 2023 - Sun 11 Jun 2023

08:00 AM - 01:00 PM (2 days)

More Information


Professional Diploma

most widely-taught and industry-accredited in digital marketing

All innovation in marketing is through digital channels nowadays. Kickstart an exciting, dynamic career with our Professional Diploma in Digital Marketing. Whether you are a business owner who wants to improve your online engagement or a complete beginner, this diploma is perfect for you.

The course is exclusively designed by digital marketing professionals and approved by the Digital Marketing Institute’s Syllabus Advisory Council. This ensures you are receiving the most up-to-date information available during the course of your studies.

The digital marketing landscape has changed more in the past two years than in the previous twenty. The transformation of the web by way of rapid adoption of mobile and social media to engage customers in dynamic, multiparty conversations is revolutionizing how marketers operate, and the skills they need to be successful.

The Certificate in Digital Marketing program is designed to introduce students to the world of multi-channel marketing, and provide them with the advanced technical skills and marketing savvy they need to identify, engage, and develop relationships with customers in a digital environment.

Google Certificates

The course of Google Analytics would highlight the overview of today’s digital measurement landscape and provide guidance on how to build an effective measurement plan as well as best practices for collecting actionable data.

The descriptions of key digital measurement concepts, terminology and analysis techniques are also included in the syllabus.

Then, the teacher would deep-dive into Google Analytics reports with specific examples for evaluating your digital marketing performance.

The course of Google AdWords Fundamentals would highlight the overview of today’s online advertising landscape and provide guidance on how to build an effective AdWords Accounts as well as best practices of running a successful online SEM campaign.

This exam covers basic and intermediate concepts, including the benefits of online advertising and AdWords, and best practices for managing and optimising AdWords campaigns.

The Advanced Study in Strategy & Planning is an in-depth 30-hour course that equips professionals with the skills and knowledge needed to become an effective Digital Marketing Manager. It is ideal for anyone involved in the planning, implementation and measurement of digital marketing campaigns and those who wish to secure a senior digital marketing position in the future.

Learn how to budget effectively, discover how to make calculated decisions that impress CEOs and board-level decision for any sized business. The accredited and industry-recognised syllabus is taught by influential industry experts currently working in the area so you’ll learn best practice career tips for how to flourish in a real digital marketing management role.

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